Highlights
January
June
2025
Best growth: Chin Chin, True Fine Coffee, Stay Fit Gym, B-Man
Marketing
Month of Romanian Sculptors
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February 19 – March 19, 2025
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Target: art-loving public
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The National Culture Day dedicated to Constantin Brâncuși is celebrated in Iași every year through the Month of Romanian Sculptors. The event showcased hundreds of artworks by contemporary artists, with some of these pieces exhibited at Palas Campus.
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Online promotion for retailers
The partners in Palas Campus constantly come up with new culinary and lifestyle concepts and proposals, attracting a diverse audience from all areas of the city. Here are some of the latest updates:
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Manifest PUB, evenimente și noul meniu de food
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Papucino
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Acutica
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Kinetic
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Stay Fit Gym
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Emerald
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Dulcinella
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Local by KRUD
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True Fine Coffee
Every evening in the summer, the Palas Campus plaza becomes the favorite spot for young people to socialize, enjoy specialty coffee, craft beer, or refined culinary dishes. An exciting period lies ahead, full of live events, themed evenings at Palas Campus venues, and memorable moments with friends.
BUCIUM
Highlights
January
June
2025
+12% footfall
+18% turnover
Best growth: Teo’s Cafe, Kosarom, Auchan, Dr.Max
Best opening: dm drogerie markt
Other openings (relocations): Kosarom, Teo’s Cafe, Atipic Barbershop, Flower Boutique
Marketing
Children’s Day
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May 31 & June 1
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Impact: over 200 children accompanied by parents
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Target: families
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Family Market was livelier than ever thanks to the children who had fun until they were exhausted on their special day. Together with the BOO Party team, we celebrated childhood as it deserves: with themed shows, music, dance, interactive games, and fun competitions between children and parents.
Egg Hunt
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April
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Impact: over 200 children accompanied by parents
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Target: families
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In April, at Family Market, the magic of spring blended with fun in the company of the friendly Easter Bunny and his friends. The little ones enthusiastically set off on the funniest egg hunt, and joy was felt every step of the way!
MIROSLAVA
+18% turnover
Best growth: Teo’s Cafe, Kosarom, Auchan, Dr.Max
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Children’s Day
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May 31 & June 1
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Impact: over 200 children accompanied by parents
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Target: families
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Family Market was buzzing with excitement on the day dedicated to little ones! Together with BOO Party, we turned childhood into an unforgettable show. The event brought themed performances, live music, dancing, interactive games, and fun competitions – all designed to spark smiles, joy, and memorable family moments.
Egg Hunt
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April
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Impact: over 200 children accompanied by parents
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Target: families
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Together with the adorable Easter Bunny and his cheerful team, we organized the most fun egg hunt, with smiles and enthusiasm all around.
Mini Mărțișor Fair
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February 27 – March 3
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Target: general public
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Family Market Miroslava celebrated spring with a mini Mărțișor fair that won everyone over! We brought together classic Mărțișor charms and delicate handmade creations, perfect for all tastes and budgets. Visitors discovered heartfelt artisan gifts, ideal for celebrating the arrival of spring in an authentic style.
Kid’s Party
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July, outdoor plaza
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Target: families with children
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In July, on Saturdays, we have super parties together with Boo Party! The kids will have fun with costumed entertainers, participate in games, mini-disco, and enjoy delicious fruits.
Read the newsletter for the other projects:
Want to become a partner in a marketing event? Contact us!
Sabina Savinescu, Marketer Iulius, tel: 0723 324 779, email: sabina.savinescu@iuliusmall.com